Days 1–7
Day 12 parts · 12 scenes
The Label Factory
The human brain categorizes constantly — it's efficient and often wrong. Understand how labels override individual perception, and what it takes to see past them.
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Day 22 parts · 12 scenes
The World's Oldest Grudge
Antisemitism has outlasted every empire that practiced it. Understanding its history — its persistence, its mutations — is the first step to dismantling it.
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Day 32 parts · 12 scenes
Three Fires, One Engine
Economic anxiety, conspiracy thinking, and status threat are the three conditions that reliably produce scapegoating. Understanding the engine makes the output predictable.
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Day 42 parts · 12 scenes
The Spectrum Starts Small
Prejudice doesn't begin with violence. It begins with a joke, an assumption, a silence. Understanding the spectrum is how you learn to intervene early.
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Day 52 parts · 12 scenes
The Silence of Decent People
The most common bystander is not a hater — they're someone who didn't know what to say. This changes when you have the words and the skills. Today you start building them.
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Day 62 parts · 12 scenes
How a Scapegoat Gets Chosen
Scapegoating isn't random. There's a logic to who gets chosen and why. Understanding the selection mechanism makes it much harder to participate in, even unconsciously.
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Day 72 parts · 12 scenes
Your Blind Spots Are Not Your Fault
Everyone has implicit biases — including people who care deeply about equity. The research is clear and the lesson is hopeful: awareness is the beginning of change.
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Days 8–14
Day 82 parts · 12 scenes
The Most Replicated Finding in Social Psychology
Contact theory: direct, warm contact between members of opposing groups reduces prejudice more reliably than any other intervention. 515 studies. Here's what works.
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Day 92 parts · 12 scenes
The Table Is the Technology
Shared meals, shared tasks, equal status contact — specific conditions make contact effective. Learn them, and you'll know what to look for and how to create it.
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Day 102 parts · 12 scenes
Six Things Most People Don't Know
Six facts about Jewish history, culture, and life that most people don't know — and that consistently shift something in the people who learn them.
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Day 112 parts · 12 scenes
The Overlap Nobody Advertises
Jews and Arabs sharing neighborhoods. Orthodox and secular building organizations together. The stories that don't go viral because they don't confirm the narrative.
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Day 122 parts · 12 scenes
People Who Chose the Harder Thing
History is full of people who chose connection over hatred at great personal cost. These are their stories — and what made the choice possible for them.
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Day 132 parts · 12 scenes
Why Funny Works Better Than Serious
Humor and warmth open doors that righteous anger closes. The research on comedy and prejudice reduction — and why Uncle Bob Williams uses this approach.
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Day 142 parts · 12 scenes
The Specific Cognitive Shift
There's a specific mental move that happens when Us vs. Them thinking breaks down. Understanding the mechanism lets you practice it deliberately.
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Days 15–21
Day 152 parts · 12 scenes
What to Actually Say
Scripts for responding to antisemitism — at the dinner table, in the comment section, in the street. Real words. Real situations. Practiced until they're ready.
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Day 162 parts · 12 scenes
The 5D Method — Your Bystander Toolkit
Distract, Delegate, Document, Delay, Direct: the five bystander strategies that work in real situations. Learn when to use each one — and how to stay safe.
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Day 172 parts · 12 scenes
What Actually Changes Minds
Facts rarely change minds. Stories sometimes do. Relationships almost always do — given time. Understanding persuasion helps you invest your energy where it actually works.
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Day 182 parts · 12 scenes
The Long Game
Prejudice built over generations doesn't dissolve in a conversation. But every conversation moves the needle. You are part of a longer arc than you can see.
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Day 192 parts · 12 scenes
Prejudice Is Taught, Not Born
Children aren't born prejudiced. Every study confirms it. Understanding how prejudice is transmitted — and what interrupts it — is essential to the work of prevention.
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Day 202 parts · 12 scenes
Movements That Attract
The most effective movements against prejudice don't lead with shame — they lead with shared values, humor, and invitation. Learn what makes counter-hate movements actually grow.
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Day 212 parts · 12 scenes
Never Again Is Now
Never Again isn't a memory — it's a commitment. This is what it looks like in practice, in your life, in the specific moments that will arise for you in the weeks ahead.
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